Roger Burke, Senior Writer at Mercy Corps, has created a presentation on the basics of online storytelling and creating a culture of storytelling within an organization. He postulates that before a person watching the computer screen will take action, she has to think, feel and care. It is the good story that creates such a relationship with readers. As he says, whatever your story, it must come first from your heart before it will go to people’s heads.
Creating A Culture Of Storytelling
View more presentations from Roger Burks.
No Comments on "Creating a Culture of Storytelling"